redesigns Archives

Designer Gary Card has given London’s LN-CC boutique a redesign that includes a sci-fi-looking wooden tunnel and a room “shaped like the inside of a foot”.

Card, who designed the original interior of the east London store in 2011, said the challenge for him was using the knowledge he has accumulated since then to create something new.

The LN-CC store in east London has a red facade

“The question for myself this time was – can I use everything I’ve learned over the last decade to reimagine one of my most recognized projects,” he told Dezeen.

“Each room has a very different concept,” he added. “It’s become part of the tradition now to change the temperature and colour palette with each room and encourage a journey of identity and discovery.”

Wooden orange tunnel inside London fashion store — An octagonal wooden tunnel welcomes visitors

The store is the only physical shop for LN-CC, which is mainly an online business, and is spread across the ground and lower-ground floor of a former tie factory.

Visitors enter via an orange wooden tunnel with an octagonal shape reminiscent of the architecture in director Stanley Kubrick’s film 2001: A Space Odyssey.

Calisto room inside LN-CC — Each room in the store has different colours and materials

It is the third tunnel that Card has designed for the store, following its original orange tunnel and a later white version.

“The tunnel is LN-CC’s icon,” Card explained. “It’s been with us for over a decade now, so it had to be a significant feature.”

“We decided early on to bring it to street level and make the entrance something that had never been seen before as part of the store space,” he added.

“It’s a brand-new design and construction. We’ve brought back the orange from the first tunnel; the white is a nod to the second version from 2014.”

Blue room by Gary Card at LN-CC — A cobalt-blue room sits on the lower-ground floor

Each of the six rooms in the store has a different feel and different colours, which Card chose together with LN-CC’s buying and creative director Reece Crisp.

“The colours we settled on really amplify what we’re showcasing, the brand’s unique edit,” the designer said.

Cave-like Callisto room at LN-CC — The store is LN-CC’s only physical space

Among them is the Callisto room, which has a cave-like feel and a design that was influenced by the building’s existing structures.

“In the Callisto room, there was a circular part of a helter-skelter that used to be in the building – this used to be a tie factory and it was in the corner,” Crisp told Dezeen. “When we stripped the space back, we saw this sort of circle and that fed into how we wanted that space to be.”

In the Atrium, Card used tile adhesive to create the structures and patterns on the room’s wide lime-green pillars, which provide shelving for the store’s accessories.

Green pillars inside LN-CC Atrium — The Atrium room has green pillars decorated with tile adhesive

For LN-CC’s shoe room, known as the Midtarsal, Card drew on the anatomy of the human body to create an undulating, flesh-coloured interior.

“The shoe space, the Midtarsal room, that’s engineering to an incredible degree,” Crisp said. “We love the shape – like the inside of the foot – and how that warps the room.”

Throughout LN-CC, Card used a variety of different materials to bring the rooms to life.

“The space is a juxtaposition of lots of different materials,” he said. “So MDF, perspex, wood and concrete – I sought to take small cues from the original while innovating with a refreshed lens exploring the interplay between texture, colour and materials within the newly imagined rooms.”

Midtarsal room at London fashion store — The Midtarsal room has undulating shapes in a beige colour

The last room of the store is a club space, which features LED walls that can be used to turn the room into different colours or display messages.

“The club has always been a huge part of LN-CC’s identity, ” Card said. “It was never about selling clothes – the brand was an online business after all – it was about delivering experiences. So we wanted to do something really special with the new club.”

Club space at LN-CC — The LN-CC club space is lit by an LED wall

“It was a bit dark and gritty before, which was cool, but we knew we needed to raise the stakes for the latest store design without it losing its edge,” Card added.

“My right-hand man, Richard Wilkins, was the tech wizard for the space who created the lighting and amazing LED wall. The lighting totally transforms the space.”

Other recent London store interiors include a boutique sprayed with recycled newspaper pulp and a colourful Marylebone store with handpainted murals.

Reference

The team at global architecture firm Gensler’s Los Angeles office has redesigned a floor of its workspace with a hospitality approach, as a pilot for the remaining spaces.

The Gensler LA team’s renovated its space to give it more of the “warmth and comfort” that its staff became used to during its time working from home.

Workspace in the Gensler LA office with a banquette around a black circular table — The team at Gensler LA redesigned the third floor of their offices to better suit their current workplace needs

The studio’s return to the office post-pandemic came seven years into a 15-year lease of its spaces in Downtown Los Angeles, the firm had converted from an empty bank building in 2011 then expanded to two floors in an adjacent, connected structure.

With a growing workforce and a desire to rethink the layout, functionality and appearance of the office, a group of the studio’s “next generation” of designers and strategists led an effort to redesign the interiors of the third floor.

Open shelving with colourful books displayed — The pilot project incorporates several products from Gensler collaborations, including open shelving and communal tables

“The look and feel of our space, though contemporary, lacked the warmth and comfort of the hospitality touches we integrate for our clients’ workspaces and that we had become accustomed to while working from home,” Gensler senior strategist Sarah Koos told Dezeen.

“Coupled with the changing nature of hybrid work, the space necessitated a transformation that would support a renewed sense of a work-lifestyle.”

Communal table in wood-lined room — A warm aesthetic that captures the essence of Los Angeles was chosen for the interiors

The group spent a year listening and learning from surveys, workshops and feedback sessions in which each of the 500-plus employees was able to have a say about their future work environment.

Many team members had been highly mobile even before hybrid working became popular, so the previous dedicated desk system seemed redundant.

“Working from home for two years effectively rewired peoples’ expectations of their work environments, a sterile, single-use corporate office no longer spoke to the warmth, variety, and comfort they were afforded in their own homes,” said Koos.

Lounge area with comfy seating, plants and a guitar — Plenty of lounge areas with comfy seating were created for employees to use

They therefore set about redesigning the offices with a focus on flexibility, communal work areas and presentation spaces.

“Rather than confine our designers to a desk or a conference room, we developed a kit-of-parts inclusive of typical sit-stand workstations, communal tables, focus pods, booths, material layout islands, and more,” said Gensler senior designer Kirk Bairian.

“Gensler is built on a studio system which is critical to our design culture, and each studio was able to use this kit-of-parts to customise their space to reflect the specific ways in which they work.”

Workspace with glass meeting room, privacy booth and shelving for pin-ups — The team devised a “kit of parts” for the different studios to customise their own workspaces

A warm, hospitality-forward aesthetic that mirrors the “informal but elevated, casual but curated” essence of Los Angeles was chosen.

Materials including maple plywood, blackened metal and subtle textiles provide a backdrop for more colourful additions in the form of ever-changing pin-up display boards, styled shelving, artwork by local students and books from local creative businesses.

Lounge-style furniture and jewel-toned textiles are placed in the co-working areas to evoke a hotel lobby or coffee shop vibe.

Several of Gensler’s furniture and fixture collaborations were also introduced, among them the communal tables and open shelcves from a product line created with Fantoni and custom focus pods from a partnership with Tangram’s Studio Other.

Conference room behind glass wall — Traditional conference rooms are available alongside more flexible spaces for group work

Since the project completed in 2023, the data from badges suggest that employee office attendance has increased by 35 per cent for the studios located in the renovated pilot space, according to the firm.

“Studios in the new space shared that they felt that working in the renovated space made them more productive, enabled more effective collaboration, and overall, greatly improved their in-office experience,” the team added.

Wood-lined workspace with private booths and open Zoom areas — Maple plywood and blackened metal were among the materials chosen to give the space more of a hospitality feel

Gensler is the world’s largest architecture firm and has locations 53 locations globally. Its European head offices in Wapping, London, was longlisted in the business building category of Dezeen Awards 2020.

In 2022, co-CEO Andy Cohen told Dezeen in an exclusive interview that architecture should abandon “top-down” management to improve working conditions.

Reference

redesigns

Gary Card redesigns LN-CC store with orange tunnel and LED-lit club

Gensler redesigns its own LA office to have “warmth and comfort” of home

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